Re-inventing visits to store is something that you have heard talked about for years and years. In 2020, it's time to act! To create a unique in-store experience, brands are choosing to become omnichannel and digitalize their points-of-sale (POS), whilst keeping in mind the key factor of a good customer experience, personalized and unified clienteling.
Here is our overview of omnichannel solutions that make visits unforgettable for your customers.
● You will prevent exhausting sessions trying items on!
The wrong size, shoes that do not go with the dress, the time in the fitting room does not always go well, but it is a key moment where the customer chooses their purchases. The help and advice of a sales assistant is sometimes needed, but unfortunately they are not always on hand in the fitting rooms.
With the OneStock Fitting Room app, this inconvenience is eradicated! OneStock’s app offers the customer the opportunity to scan the item they have just tried on and find out in real time, the stock, sizes and colours available in store, and it also allows them to call for a sales assistant. The connected fitting room also recommends products based on the items that have been tried on.
● You will strive for the demise of the checkout queue!
A queue is often totally unacceptable for your customers and is one of the main reasons they order online. Unfortunately stores too often miss a sale, because of large queues at the checkout.
OneStock offers a mobile POS solution that puts an end to long waits, by allowing the customer to pay quickly on the floor of the store to streamline in-store traffic. This is a winning solution for you and your customers.
● You will avoid the disappointment of missing items!
Increasingly, customers make the decision to come into store, in order to find a specific item. Finding that the item is out of stock is always a disappointment, and it is even more frustrating if the customer knows that the item can be found elsewhere.
OneStock allows customers to order this item from another stock location where it is available, using the Order in Store solution. The customer will be able to choose their preferred delivery method for the item.
In this way, you offer a real omnichannel experience to your customers, giving them access to your entire catalogue, with a seamless customer experience between the different channels.
● You will develop the role of your sales assistants!
In this digital age, the sales assistant has a specific role to play in a world where the customer is increasingly connected and well informed. OneStock empowers sales assistants with unified clienteling. This tool allows you to see all the customer information on the sales assistant tablet, regardless of the channel used by the customer, including their online or in-store purchase history, their unified wishlist, the communications they have received, etc.
The sales assistant will then have the opportunity to personalize what they say to the customer, offer the right products and ensure a sale.
● You will maintain direct contact with your customers!
It's not all about re-inventing the in-store experience, but also about ensuring that the customer will return to your store rather than going to that of a competitor.
Using unified clienteling gives sales assistants the opportunity to communicate with their local customers, maintaining this important contact. Here are two examples:
The goal is to engage your customers both during, but also after their visit.
To make good resolutions, contact OneStock!